by Easib-admin | Mar 4, 2024 | Sustainable Print
← Back Sustainable Printed Packaging: The Key to Winning Over Eco-Conscious Consumers In today’s environmentally conscious landscape, sustainable printed packaging has become a crucial factor in winning over consumers. A recent European study conducted across...
by Easib-admin | Feb 19, 2024 | Direct Mail
← Back direct mail vs. email marketing roi In the age of digital dominance, many consider direct mail a relic of the past. However, Lob’s 2023 State of Direct Mail report challenges this notion, sparking a debate: direct mail vs. email marketing ROI....
by Easib-admin | Dec 5, 2023 | Direct Mail
← Back Personalisation is Direct Mail’s Hidden Weapon When utilised properly, direct mail has the potential to result in higher ROI than digital marketing: but how can you make sure your direct mail campaign doesn’t end up in the bin? Almost half (49%) of...
by Easib-admin | Nov 28, 2023 | Direct Mail
← Back How important is accessible packaging? In the UK, rheumatoid arthritis affects over 400,000 people, according to the NHS – and this is just one disability that can affect grip and pinch strength, wrist twisting ability, and other types of strength or...
by Easib-admin | Nov 7, 2023 | Direct Mail
← Back Packaging Recycling Rules Will Be Delayed for a Year The UK government has announced that upcoming packaging recycling rules will be delayed for a year due to economic strain. The Extended Producer Responsibility (EPR) rules will shift the cost of managing...