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Most Recent Posts

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E-Commerce is Predicted to Rise in 2023

E-Commerce is Predicted to Rise in 2023

May 30, 2023

E-commerce will have a banner year in 2023, according to the National Retail Federation (NRF)’s yearly forecast.

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Is Digital Direct Marketing the Future?

Is Digital Direct Marketing the Future?

May 23, 2023

According to a new article by Forbes, digital direct marketing is the latest evolution of direct mail – and it’s here to stay.

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3 Statistics That Prove Retail Signage Matters

3 Statistics That Prove Retail Signage Matters

Apr 26, 2023

The point-of-sale and related signage in a brick-and-mortar retail store makes a difference – and these statistics prove it.

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Who Will Win the Retail Battle Between Brick-and-Mortar and E-Commerce?

Who Will Win the Retail Battle Between Brick-and-Mortar and E-Commerce?

Apr 11, 2023

Post-lockdown, many consumers have chosen to return to shopping in person, but will the convenience of e-commerce win out in the long run?

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Is Direct Mail Perfect for Premium Marketing?

Is Direct Mail Perfect for Premium Marketing?

Mar 21, 2023

With the inundation of digital marketing, recipients are overlooking the common and finding interest in uncommon practices like direct mail.

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Artist Creates Moving Textiles with Lenticular Printing

Artist Creates Moving Textiles with Lenticular Printing

Mar 14, 2023

Have you ever seen a textile that appears to move or change when viewed from different angles?

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The Surprising Way Apple is Driving Direct Mail’s Popularity

The Surprising Way Apple is Driving Direct Mail’s Popularity

Mar 1, 2023

Direct mail is more popular than ever, easily competing with digital marketing.

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Is Direct Mail a Dead Format?

Is Direct Mail a Dead Format?

Feb 7, 2023

With Christmas just behind us, now is the perfect time to be thinking about your marketing strategy.

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Wine Industry Calls for Alternative Packaging Now

Wine Industry Calls for Alternative Packaging Now

Jan 31, 2023

Wine professionals and businesses, including Jancis Robinson MW and Hugh Johnson OBE, have signed an open letter calling for an immediate change to how wine is packaged in the UK.

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Electronics Companies Say No to Plastic Packaging

Electronics Companies Say No to Plastic Packaging

Dec 20, 2022

Electronics companies like Nintendo and Sony are phasing out unsustainable packaging, with the industry focusing on more sustainable alternatives due to popular demand.

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Do Men and Women Respond to Direct Mail Differently?

Do Men and Women Respond to Direct Mail Differently?

Dec 13, 2022

New research by the University of Wisconsin suggests that direct mail campaigners can use different techniques for better results among men or women.

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Why Direct Mail Should Feature in Your Christmas Campaign

Why Direct Mail Should Feature in Your Christmas Campaign

Nov 16, 2022

With Christmas just around the corner, now is the perfect time to be thinking about your marketing strategy.

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