DMA Awards Bronze Prize 2021

DMA Awards Bronze Prize 2021

Last year, Digital Direct Mail by Ebi Engage made waves as it took home awards for its innovative take on the tried-and-tested marketing technique of direct mail. We are now delighted to announce that Digital Direct Mail…

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Almost Half of Gen Z Trusts Direct Mail

Almost Half of Gen Z Trusts Direct Mail

42% of Generation Z say they have searched for a brand online after receiving a piece of direct mail, according to new research from Warc and Royal Mail MarketReach. Warc’s Driving Effecti…

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UK Consumers Push for Compostable Packaging

UK Consumers Push for Compostable Packaging

A new study by Which? has found that 32% of packaging in the UK is “not easily recyclable in practice”. The study compared 11 household products across nine countries, finding that when it came…

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